Boxer is a design consultancy based in Birmingham and London, Boxer are part of The Marketing Store a global company with 11 offices worldwide. Boxer is one of the fastest growing design agencies in the UK and specialise in creating brands and bringing them to life through various media. We think beyond short-term solutions, category cues and conventions. Working with like-minded clients to take a fresh, challenging approach to bringing brands to life.
Boxer has extensive experience of high street retail, licensed retail, fmcg, food, drink & fast food. We work across a variety of disciplines including, packaging design, advertising, branding, brand identity, graphic design, brand definition, brand blue-print, brand creation, brand application, retail design, digital media, internal communications, 3D visualisation and art direction. Our client list includes: McDonald’s, GSK, Urban Splash, San Miguel, Stella Artois, Tesco, Brahma Johnson & Johnson, Whole Foods, Castlemaine XXXX, Levi’s, Clarks, Boddingtons.
Helping to change perceptions of Britain’s second city through a bold new identity and liberating guidelines
Combining heritage and performance to regenerate the historic C.K Tools brand and engage today’s professional tradesmen.
Creation of global brand guidelines to build a consistent visual platform across the world.
Built around a unique micro hotel concept, we created an exciting visual language and identity for nitenite.
Think like a kid! The new Global Happy Meal brand identity encourages greater playability through fun discovery.
Awakening a sleeping giant. Creating a visual platform, taking inspiration from the industrial heritage and architectural vision of the iconic Fort Dunlop building.
A hot topic!! How do we build brand trust by providing transparency on nutritional content whilst being the first in this sector to do so? Creating an integrated campaign which started to decode the confusing language used around GDAs.
Global packaging strategy, direction and design. Building on the ‘forever young’ values and the essence of ‘i’m lovin’ it’. We put a fresh consistent brand into the hands of 46 million customers across 119 countries everyday.
Fresh, innovative, clear packaging that creates powerful merchandising and stand-out in an ultra competitive market.
Creating a premium ‘lifestyle’ design to elevate McDonald’s coffee
Capturing the dynamics of the game on pack to reinforce the relationship of “XXXX” as the official beer sponsor of rugby league.
Celebrating Spanish passion for life by embracing a unique culture to bring a refreshing approach to Spain’s leading beer.
Bringing the spirit of urban Brazil to life by creating an exciting visual language by using contemporary Brazilian street art.
Embracing northern humour and tapping into the nostalgia for the british seaside experience.
Taking Stella Artois strong association with film and creating thought-provoking experiences playing on people’s love of classic film lines.
Delivered in an engaging format we inspired managers to go that little bit further and achieve ‘centre of excellence’ status.
Connecting with style led managers, the concept took them on a global journey as a way of communicating key training objectives.